Snapshot
November 06, 2014

Advance Auto Parts signs on as official sponsor for Calle Ocho Festival

Participating in this sponsorship deal:

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About Sponsor:

Advance Auto Parts, is headquartered in Roanoke, Virginia and Raleigh, North Carolina,[1] and is now the largest retailer of automotive replacement parts and accessories in the United States[2] by store count after acquiring General Parts Incorporated in October 2013.

About Property:

Started in 1978 as an open house to invite the anglos to meet the Hispanics of Little Havana. Grew to what it is today, over one million attend and is one of the largest Hispanic gatherings in the country. Brands come face to face with consumers to taste and test new and existing products. Over 20 blocks filled with musical stages, sampling sites, ethnic food vendors and more.

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