Allstate signs on as official sponsor for Great Chicago Fire Festival
Participating in this sponsorship deal:
About Sponsor:
The Allstate Corporation is the second-largest personal lines insurer in the United States and the largest that is publicly held. The company also has personal lines insurance operations in Canada. Allstate was founded in 1931 as part of Sears, Roebuck and Co., and was spun off in 1993. The company has its headquarters in Northfield Township, Illinois, near Northbrook. Its current advertising campaign, in use since 2004, asks, "Are you in good hands?" The corporate spokesperson is Dennis Haysbert.
About Property:
Presented by Redmoon in partnership with the City of Chicago and the Chicago Park District, the inaugural Great Chicago Fire Festival introduces what will become an annual tradition celebrating the diversity of Chicago's great neighborhoods and the City's powerful spirit of renewal. Taking place on Saturday, October 4, the Great Chicago Fire Festival features interactive activities and a fire spectacle in the heart of downtown.