Annie's Homegrown signs on as official sponsor for Natural Products Expo West
Participating in this sponsorship deal:
About Sponsor:
Annie's Homegrown is a Berkeley, California-based maker of natural and/or organic pastas, meals and snacks. The company, founded in Hampton, Connecticut, is perhaps best known for its macaroni and cheese product line, which comes in shell form and bunny rabbit shapes, and is the second best selling macaroni and cheese in the United States. Their mascot is a rabbit named Bernie, who appears in the seal of approval called the "Rabbit of Approval". The company also produces Annie's Naturals, which consists of condiments, dressings, and barbecue sauces. In January 2012, Annie's introduced a line of certified organic rising crust frozen pizzas.
About Property:
Expo West, held annually in Anaheim, California, is the premier gathering for the natural, organic, and wellness industries, attracting over 65,000 attendees from around the globe. This iconic event is more than just a trade show—it's a dynamic platform where brands, innovators, and thought leaders converge to shape the future of conscious consumerism. Why Sponsor Expo West? Expo West offers unparalleled access to a highly engaged and influential audience. Attendees are not just retail and CPG professionals—they are the driving force behind the wellness movement, representing a diverse range of industries including health, sustainability, fitness, beauty, and lifestyle. These are the trendsetters and decision-makers who are shaping the conscious consumer industry, a market that continues to experience explosive growth. By sponsoring Expo West, brands gain the opportunity to: Engage with a Wellness-Focused Audience: Connect with attendees who are passionate about health, sustainability, and innovation. These are individuals and businesses committed to making a positive impact on the world. Showcase Your Brand in a Thriving Market: The wellness industry is more than a trend—it's a cultural shift. Expo West provides a platform to position your brand at the forefront of this movement. Build Meaningful Relationships: With over 65,000 attendees, including buyers, distributors, investors, and media, Expo West is the ideal environment to forge partnerships and expand your network. Amplify Your Message: Leverage the event's extensive reach and media coverage to elevate your brand's visibility and connect with a global audience. The Attendees: Champions of Wellness and Innovation Expo West attendees are a unique blend of professionals and enthusiasts who are deeply invested in the conscious consumer industry. They include: Retail Buyers and Distributors: Seeking the next big product in natural and organic categories. Entrepreneurs and Innovators: Driving change with groundbreaking ideas and products. Health and Wellness Advocates: Passionate about sustainability, clean living, and holistic health. Media and Influencers: Amplifying the stories of brands that align with the values of conscious consumers. This is your chance to align your brand with the values of wellness, sustainability, and innovation. Expo West is not just an event—it’s a movement, and your brand can be at the heart of it.