Aperol signs on as official sponsor for Outside Lands Music Festival
Participating in this sponsorship deal:
About Sponsor:
Aperol is an Italian aperitif originally produced by the Barbieri company, based in Padua. Aperol is now produced by the Campari company. While Aperol was originally created in 1919, it did not become successful until after World War II. Its ingredients are, among others, bitter orange, gentian, rhubarb, and cinchona.
About Property:
The Outside Lands Music and Arts Festival is a music festival held annually in San Francisco, California at Golden Gate Park. The first edition occurred August 22–24 in 2008, and included over 60 musical acts from around the world, as well as several art installations.
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