Bai signs on as official sponsor for Pilgrimage Music & Culture Festival
Participating in this sponsorship deal:
About Sponsor:
Bai Brands is a beverage company founded in 2009 in Princeton, New Jersey.[1] Its flagship product is Bai5.[2] In 2015, it launched a brand of water bottles called Bai Antiwater.[3] On November 22, 2016 it was announced that Dr Pepper Snapple Bottling Group had made a cash purchase of Bai Brands for $1.7 billion.[4]
About Property:
The Pilgrimage Music & Culture Festival is a music festival in Franklin, Tennessee held in late September. The two-day festival offers a diverse lineup of rock and roll, alt-country, bluegrass, jazz, indie, gospel and more with guests such as Wilco, Willie Nelson, Weezer, The Decemberists, Sheryl Crow, Iron & Wine, and Steven Tyler.
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