Snapshot
February 22, 2018
Bai signs on as official sponsor for Stagecoach

Participating in this sponsorship deal:

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About Sponsor:

Bai Brands is a beverage company founded in 2009 in Princeton, New Jersey.[1] Its flagship product is Bai5.[2] In 2015, it launched a brand of water bottles called Bai Antiwater.[3] On November 22, 2016 it was announced that Dr Pepper Snapple Bottling Group had made a cash purchase of Bai Brands for $1.7 billion.[4]

About Property:

The Stagecoach Festival is an outdoor country music festival presented by Goldenvoice, The Messina Group, and Moore Entertainment and founded by Paul Tollett. The festival is located at the Empire Polo Club in Indio, CA. Various artists attend, whether they be mainstream or relatively unknown, ranging from folk, mainstream country, bluegrass, roots rock, and alternative country.

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