Bai signs on as official sponsor for SweetWater 420 Festival
Participating in this sponsorship deal:
About Sponsor:
Bai Brands is a beverage company founded in 2009 in Princeton, New Jersey.[1] Its flagship product is Bai5.[2] In 2015, it launched a brand of water bottles called Bai Antiwater.[3] On November 22, 2016 it was announced that Dr Pepper Snapple Bottling Group had made a cash purchase of Bai Brands for $1.7 billion.[4]
About Property:
The SweetWater 420 Fest held Atlanta’s Centennial Olympic Park has grown exponentially and is now the Georgia’s leading environmental, music and arts festival. This Earth Day celebration brings local, regional and national non-profits, environmentally conscious sponsors, artists and advocates together to educate festival-goers on ways that they can take earth friendly practices back to their homes and communities. The mission of the festival is to bring people together to inspire positive change through ongoing community outreach. A portion of festival proceeds are donated towards park improvement initiatives and utilized to further develop the area and help restore local vegetation within the park grounds.