Beats Electronics signs on as official sponsor for Pitchfork Music Festival
Participating in this sponsorship deal:
About Sponsor:
Beats Electronics is a division of Apple which produces audio products. Headquartered in Culver City, California, U.S.[6] the company was co-founded by rapper and hip hop producer Dr. Dre and former[7] Interscope Geffen A&M Records chairman Jimmy Iovine.
About Property:
The Pitchfork Music Festival is an annual summer music festival organized by Pitchfork Media and held in Union Park in Chicago, IL. The festival, which is normally held over three days in July, focuses primarily on artists and bands from alternative rock, rap & hip-hop, electronica, and dance music, although it has also included acts from hardcore punk, experimental/avant-garde rock and jazz in its lineups.
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