Snapshot
February 11, 2015

Belk signs on as presenting sponsor for National Folk Festival

Participating in this sponsorship deal:

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About Sponsor:

Belk is a department store chain founded in 1888 in Monroe, North Carolina, today part of the Charlotte metropolitan area. After the founding of the first Belk store, the company grew in size and influence throughout the South via the chain in the USA, with its stores primarily located in the Southern USA.

About Property:

The National Folk Festival (NFF) is an itinerant folk festival in the United States. Since 1934, it has been run by the National Council for the Traditional Arts (NCTA) and has been presented in 26 communities around the nation.

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GREENSBORO — A $200,000 sponsorship from Belk department stores will help support the 2015 National Folk Festival when it comes to downtown Sept. 11 through 13. The gift will make Belk the presenting sponsor for the first North Carolina appearance of the free, three-day outdoor multicultural festival of music, dance and the traditional arts.
Read more at www.news-record.com »
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