BNSF Railway signs on as official sponsor for Armed Forces Bowl
Participating in this sponsorship deal:
About Sponsor:
The BNSF Railway is the second-largest freight railroad network in North America, second to the Union Pacific Railroad (its primary competitor for Western U.S. freight), and is one of seven North American Class I railroads. It has three transcontinental routes that provide high-speed links between the western and eastern United States. According to corporate press releases, the BNSF Railway is among the top transporters of intermodal freight in North America. It also hauls bulk cargo. For instance, the railroad hauls enough coal to generate roughly ten percent of the electricity produced in the United States. Headquartered in Fort Worth, Texas, the railroad is a wholly owned subsidiary of Berkshire Hathaway Inc.[2
About Property:
The Lockheed Martin Armed Forces Bowl is an annual postseason college football bowl game that was inaugurated in 2003 as the Fort Worth Bowl under corporate sponsorship of PlainsCapital Bank. In 2005, the game was without corporate sponsorship. In 2006, Fort Worth based Bell Helicopter Textron took over sponsorship, and thus it became officially known as the Bell Helicopter Armed Forces Bowl. The contest is one of six bowls produced by ESPN Regional Television and has been televised annually on ESPN since its inception. Armed Forces Insurance is the official Insurance Partner of the Armed Forces Bowl and has sponsored the Great American Patriot Award, presented at halftime at the Bowl, since 2008. In 2014, Lockheed Martin (who's Lockheed Martin Aeronautics division is based in Fort Worth) became the game's sponsor.