Bonobos signs on as official sponsor for Chelsea Piers
Participating in this sponsorship deal:
About Sponsor:
Bonobos is a men's apparel company that manufactures and markets a range of products including pants, shorts, and t-shirts. Clothing is sold direct to consumers through the company's website. Founder Brian Spaly, after becoming increasingly frustrated trying to find pants that fit him well, borrowed a sewing machine from a girlfriend and began work creating a solution.
About Property:
Chelsea Piers is a series of piers on the West Side of Manhattan in New York City in the Chelsea neighborhood, on the northern edge of Greenwich Village and the Meatpacking District. They were a passenger ship terminal in the early 1900s that was used by the RMS Lusitania and was the destination of the RMS Titanic. The piers are currently used by the Chelsea Piers Sports & Entertainment Complex. Pier 59 is home to the Chelsea Brewing Company the only micro-brewery in Manhattan. The new complex includes film and television production facilities, including those for CBS Sports Network and Food Network, a health club, a day spa, the city's largest training center for gymnastics, two basketball courts, playing fields for indoor lacrosse and soccer, batting cages, a rock climbing wall and dance studios. In addition there is an AMF Bowling center, a golf club with multi-story driving range, and two full sized ice rinks for skating. The complex also includes a marina for mooring private boats. Principal owner is Roland W. Betts.