Borden signs on as official sponsor for Lending Tree Bowl
Participating in this sponsorship deal:
About Sponsor:
Borden Milk Products L.P. is a privately held American corporation owned by the Dallas, Texas-based Milk Products LLC, a subsidiary of Grupo Lala.
About Property:
The LendingTree Bowl is a postseason NCAA-sanctioned Division I FBS college football bowl game that has been played annually at Ladd–Peebles Stadium in Mobile, Alabama, since 1999. The game currently matches teams from the Sun Belt Conference and the Mid-American Conference. The bowl has undergone several name changes, due to changes in sponsorship, which have included GMAC, GoDaddy, and Dollar General. Sponsorship by LendingTree was announced in November 2019.
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