Bud Light signs on as official sponsor for Cure Bowl
Participating in this sponsorship deal:
About Sponsor:
Bud Light is a brand under Anheuser-Busch, a wholly owned subsidiary of Anheuser-Busch InBev, which is the largest brewing company in the United States, with a market share of 49.2%. The company operates 12 breweries in the United States and nearly 20 in other countries.
About Property:
The Cure Bowl is an upcoming annual American college football bowl game that will be played in December of each year starting in 2015. The Cure Bowl is so named to promote awareness and research of breast cancer, with portions of the proceeds going towards the Central Florida affiliates of Susan G. Komen for the Cure and the American Cancer Society.
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