Cadillac signs on as official sponsor for AT&T Byron Nelson
Participating in this sponsorship deal:
About Sponsor:
Cadillac is an American luxury vehicle marque owned by <a href="http://sponsorpitch.com/sponsors/688">General Motors</a>. Cadillac vehicles are sold in over 50 countries and territories, but mostly in North America. Cadillac is currently the second oldest American automobile manufacturer behind fellow GM marque Buick and is among the oldest automobile brands in the world. Depending on how one chooses to measure, Cadillac is arguably older than Buick.
About Property:
The AT&T Byron Nelson is a golf tournament on the PGA Tour. The tournament is held in May at the Four Seasons Resort and Club Dallas at Las Colinas in Irving, Texas, U.S. It is one of two PGA tournaments held in the Dallas-Fort Worth Metroplex – the only metropolitan area to host two PGA tournaments. The tournament is the leading fundraiser for charity on the PGA Tour and has raised more than $121 million. For much of its history, it was the only PGA Tour stop named after a professional golfer; it remains one of only two such events, along with the Arnold Palmer Invitational. Nelson commonly made an appearance during the tournament. It is organized by the Salesmanship Club of Dallas.