Chevrolet signs on as for Canadian Olympic Committee
Participating in this sponsorship deal:
About Sponsor:
Chevrolet , also known as Chevy , is a brand of vehicle produced by General Motors Company . Founded by Louis Chevrolet and ousted GM founder William C. Durant on November 3, 1911, General Motors acquired Chevrolet in 1918. Chevrolet was positioned by Alfred Sloan to sell a lineup of mainstream vehicles to directly compete against Henry Ford's Model T in the 1920s, with "Chevrolet" or "Chevy" being at times synonymous with GM. In North America, Chevrolet sells and produces a wide variety of automobiles, from subcompact cars to medium-duty commercial trucks, whereas in Europe, the brand name is used on automobiles produced in Korea by General Motors.
About Property:
The Canadian Olympic Committee - COC is the private, non-profit organization representing Canadian athletes in the International Olympic Committee and the Pan American Games. It was formally recognized by the IOC in 1907. The COC also represents the selection of Canadian cities in their bid for being the site for an Olympic or Pan American Games. The COC currently represents 464 athletes and is structured into three levels of governance: