Snapshot
November 06, 2014

Chevrolet signs on as official sponsor for Nation's Football Classic

Participating in this sponsorship deal:

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About Sponsor:

Chevrolet , also known as Chevy , is a brand of vehicle produced by General Motors Company . Founded by Louis Chevrolet and ousted GM founder William C. Durant on November 3, 1911, General Motors acquired Chevrolet in 1918. Chevrolet was positioned by Alfred Sloan to sell a lineup of mainstream vehicles to directly compete against Henry Ford's Model T in the 1920s, with "Chevrolet" or "Chevy" being at times synonymous with GM. In North America, Chevrolet sells and produces a wide variety of automobiles, from subcompact cars to medium-duty commercial trucks, whereas in Europe, the brand name is used on automobiles produced in Korea by General Motors.

About Property:

The AT&T Nation's Football Classicâ„¢ is a black college football game held annually at RFK Stadium in Washington, D.C. This year, the game features Howard University against Morehouse College. Organized by Events DC, the AT&T Nation's Football Classicâ„¢ was created to celebrate the passion and tradition of the college football experience, recognize the history of service to others by the students, faculty and alumni of historically black colleges and universities, highlight the unity of African American culture, and honor the heritage and excellence of these proud institutions.

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