Chevrolet signs on as official sponsor for Quick Chek New Jersey Festival of Ballooning
Participating in this sponsorship deal:
About Sponsor:
Chevrolet , also known as Chevy , is a brand of vehicle produced by General Motors Company . Founded by Louis Chevrolet and ousted GM founder William C. Durant on November 3, 1911, General Motors acquired Chevrolet in 1918. Chevrolet was positioned by Alfred Sloan to sell a lineup of mainstream vehicles to directly compete against Henry Ford's Model T in the 1920s, with "Chevrolet" or "Chevy" being at times synonymous with GM. In North America, Chevrolet sells and produces a wide variety of automobiles, from subcompact cars to medium-duty commercial trucks, whereas in Europe, the brand name is used on automobiles produced in Korea by General Motors.
About Property:
The QuickChek NJ Festival of Ballooning is the largest summertime Hot Air Balloon and Music Festival in North America and will be held July 26 - 28, 2019 at Solberg Airport, Readington, NJ. The event draws over 164,500 spectators for a three-day event and garners over 776.5 Million media impressions. The target demographics is males/females 30-54 and families. We reach two (2) major DMA Markets (New York City & Philadelphia) and consumers in the tri-state area (NJ, NY & PA). Here is the Festival website URL - <a href="http://balloonfestival.com">balloonfestival.com</a>