Snapshot
November 06, 2014

Coca-Cola signs on as for Cheyenne Frontier Days

Participating in this sponsorship deal:

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About Sponsor:

Coca-Cola is a carbonated soft drink sold in stores, restaurants, and vending machines in more than 200 countries. It is produced by The Coca-Cola Company of Atlanta, Georgia, and is often referred to simply as Coke . Originally intended as a patent medicine when it was invented in the late 19th century by John Pemberton, Coca-Cola was bought out by businessman Asa Griggs Candler, whose marketing tactics led Coke to its dominance of the world soft-drink market throughout the 20th century.

About Property:

Cheyenne Frontier Days, held annually since 1897, in Cheyenne, Wyoming, USA, claims to be one of the largest outdoor rodeo and western celebrations in the world. The event, which occurs during 10 days centered around the last full week in July, draws close to 200,000 people to the area every year. Lodging fills up quickly during the peak tourist season throughout southern and eastern Wyoming and even into Colorado and Nebraska.

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