Coca-Cola signs on as official sponsor for State Fair of Texas
Participating in this sponsorship deal:
About Sponsor:
Coca-Cola is a carbonated soft drink sold in stores, restaurants, and vending machines in more than 200 countries. It is produced by The Coca-Cola Company of Atlanta, Georgia, and is often referred to simply as Coke . Originally intended as a patent medicine when it was invented in the late 19th century by John Pemberton, Coca-Cola was bought out by businessman Asa Griggs Candler, whose marketing tactics led Coke to its dominance of the world soft-drink market throughout the 20th century.
About Property:
Since its establishment in 1886, the State Fair of Texas has celebrated all things Texan by promoting agriculture, education, and community involvement through quality entertainment in a family-friendly environment. As a non-profit organization, the Fair serves as an advocate for the community through its commitment to preserving Fair Park and continuing to build upon its legacy as a National Historic Landmark. At 24 consecutive days, the State Fair of Texas is the longest-running fair in the nation, as well as one of the largest. As shown by its tremendous growth, the Fair is able to continuously evolve while staying true to its original purpose. Through its rich and lengthy history, it remains evident that the State Fair serves not only as an annual celebration, but as a unique destination that brings people together and allows them to create lifelong memories.