Snapshot
November 18, 2014

Coca-Cola signs on as official sponsor for Swiss Indoors

Participating in this sponsorship deal:

451ddf96e958c635948cd88c29892565 Download

About Sponsor:

Coca-Cola is a carbonated soft drink sold in stores, restaurants, and vending machines in more than 200 countries. It is produced by The Coca-Cola Company of Atlanta, Georgia, and is often referred to simply as Coke . Originally intended as a patent medicine when it was invented in the late 19th century by John Pemberton, Coca-Cola was bought out by businessman Asa Griggs Candler, whose marketing tactics led Coke to its dominance of the world soft-drink market throughout the 20th century.

About Property:

The Swiss Indoors is a professional men's tennis tournament played on indoor hard courts. Originally an event of the Grand Prix tennis circuit between 1970 and 1989. It is currently part of the World Tour 500 Series of the ATP Tour. It is held annually at the St. Jakobshalle in Basel, Switzerland, in October, since 1995.

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