Coca-Cola signs on as for Theatre of the Living Arts
Participating in this sponsorship deal:
About Sponsor:
Coca-Cola is a carbonated soft drink sold in stores, restaurants, and vending machines in more than 200 countries. It is produced by The Coca-Cola Company of Atlanta, Georgia, and is often referred to simply as Coke . Originally intended as a patent medicine when it was invented in the late 19th century by John Pemberton, Coca-Cola was bought out by businessman Asa Griggs Candler, whose marketing tactics led Coke to its dominance of the world soft-drink market throughout the 20th century.
About Property:
The TLA, also known as Theatre of the Living Arts, The Fillmore at the Theatre of Living Arts or Theater of Living Arts, is a music venue located at 334 South Street in Philadelphia, Pennsylvania. It is a venue converted from an old single-screen movie theater. It has a capacity of 1000 and is used for smaller concerts. Throughout the 1970s and 1980s the TLA was a well known repertory theater screening art house/grind house films in addition to weekly midnight screenings of The Rocky Horror Picture Show. In the mid-to-late 1980s the TLA was a venue for Broadway shows, such as Little Shop of Horrors and the stage version of The Rocky Horror Show.