Coca-Cola signs on as official sponsor for Toronto Raptors
Participating in this sponsorship deal:
About Sponsor:
Coca-Cola is a carbonated soft drink sold in stores, restaurants, and vending machines in more than 200 countries. It is produced by The Coca-Cola Company of Atlanta, Georgia, and is often referred to simply as Coke . Originally intended as a patent medicine when it was invented in the late 19th century by John Pemberton, Coca-Cola was bought out by businessman Asa Griggs Candler, whose marketing tactics led Coke to its dominance of the world soft-drink market throughout the 20th century.
About Property:
The Toronto Raptors are a professional basketball team based in Toronto, Ontario, Canada. They are part of the Atlantic Division of the Eastern Conference in the National Basketball Association (NBA). The team was established in 1995, along with the Vancouver Grizzlies, as part of the NBA's re-expansion into Canada. When the Grizzlies relocated to Memphis, Tennessee, to become the Memphis Grizzlies in 2001, the Raptors became the only Canadian team in the NBA. They originally played their home games at the SkyDome (renamed as Rogers Centre in 2005), before moving to the Air Canada Centre in 1999.