Comcast signs on as presenting sponsor for Oakland Holiday Parade - America's Children's Parade
Participating in this sponsorship deal:
About Sponsor:
Comcast Corporation is the largest cable operator, home Internet service provider, and fourth largest home telephone service provider in the United States, providing cable television, broadband Internet, and telephone service to both residential and commercial customers in 39 states and the District of Columbia.
About Property:
Started in 1999, the Oakland Holiday Parade draws more than 100,000 people – children of all ages – converging on downtown Oakland to enjoy the spectacular floats, the colorful balloons, the beautiful floats, and the award-winning marching bands. Some 40 cartoon and storybook children’s characters entertain. As do bands – many bands. The 2012 parade will feature some 20 marching high school bands, as well as two international bands – from Guatemala and Jamaica. It is the first holiday parade in the country, in fact, that features bands from outside of the United States.