Cracker Barrel signs on as official sponsor for CMA Music Festival
Participating in this sponsorship deal:
About Sponsor:
Cracker Barrel Old Country Store, Inc., is a chain of "Old Country Stores," each combining a retail store and a restaurant. As of May 2011, the company, founded in 1969 and based in Lebanon, Tennessee, was operating 588 full-service locations located in 42 states in the United States.[2] In 2009, Cracker Barrel was ranked as the top "family dining" chain for the 19th consecutive year in Restaurants & Institutions magazine "Choice in Chains" annual consumer survey.[3]
About Property:
The CMA Music Festival is a four-day music festival centered around country music hosted each June by the Country Music Association in Nashville, Tennessee. Begun in 1972 as Fan Fair, the event now draws over 400 artists and celebrities who hold autograph sessions and perform in one of the many concerts offered throughout the festival.