Cruzan Rum signs on as official sponsor for TaxSlayer Bowl
Participating in this sponsorship deal:
About Sponsor:
Cruzan Rum is a rum producer located in Saint Croix, U.S. Virgin Islands. It is owned by Beam Inc.. Their distillery was founded in 1760 and claims the distinction of "the most honored rum distillery in the world." For eight generations and through various changes in corporate ownership, the distillery has been managed by the Nelthropp family. The correct pronunciation is "KRU-zhun", with the "zh" pronounced as the "s" in "measure".
About Property:
The TaxSlayer Bowl is an annual college football bowl game played at EverBank Field in Jacksonville, Florida. Originally named the Gator Bowl, it has been held continuously since 1946, making it the sixth oldest college bowl, as well as the first one ever televised nationally.