Snapshot
January 26, 2018
Diageo signs on as official sponsor for Maxim Super Bowl Party

Participating in this sponsorship deal:

Diageo logo Static1.squarespace

About Sponsor:

Diageo plc is a global alcoholic beverages company headquartered in London, United Kingdom. It is the world's largest producer of spirits and a major producer of beer and wine. Diageo's brands include Smirnoff (the world's best-selling vodka), Johnnie Walker (the world's best-selling scotch whisky), Baileys (the world's best-selling liqueur) and Guinness (the world's best-selling stout). It is also the exclusive international distributor of José Cuervo (the world's best-selling tequila) and owns 34% of Moët Hennessy, which owns brands including Moët & Chandon, Veuve Clicquot and Hennessy.

About Property:

The Maxim Super Bowl Party is an annual party held the weekend of the Super Bowl featuring DJ performances, specialty cocktails and celebrity guests.

Activation Locations
Comparable Deals
Nearby Deals

View cost of comparable deals

Signup as Professional
Deal Analysis

View Deal Details

Signup as Professional
People

View Deal Makers

Signup as Professional