Snapshot
July 18, 2019

Diageo signs on as official sponsor for Quick Chek New Jersey Festival of Ballooning

Participating in this sponsorship deal:

Diageo logo 2018 balloon festival logo 600x600

About Sponsor:

Diageo plc is a global alcoholic beverages company headquartered in London, United Kingdom. It is the world's largest producer of spirits and a major producer of beer and wine. Diageo's brands include Smirnoff (the world's best-selling vodka), Johnnie Walker (the world's best-selling scotch whisky), Baileys (the world's best-selling liqueur) and Guinness (the world's best-selling stout). It is also the exclusive international distributor of José Cuervo (the world's best-selling tequila) and owns 34% of Moët Hennessy, which owns brands including Moët & Chandon, Veuve Clicquot and Hennessy.

About Property:

The QuickChek NJ Festival of Ballooning is the largest summertime Hot Air Balloon and Music Festival in North America and will be held July 26 - 28, 2019 at Solberg Airport, Readington, NJ. The event draws over 164,500 spectators for a three-day event and garners over 776.5 Million media impressions. The target demographics is males/females 30-54 and families. We reach two (2) major DMA Markets (New York City & Philadelphia) and consumers in the tri-state area (NJ, NY & PA). Here is the Festival website URL - <a href="http://balloonfestival.com">balloonfestival.com</a>

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