Diageo signs on as official sponsor for SF Pride
Participating in this sponsorship deal:
About Sponsor:
Diageo plc is a global alcoholic beverages company headquartered in London, United Kingdom. It is the world's largest producer of spirits and a major producer of beer and wine. Diageo's brands include Smirnoff (the world's best-selling vodka), Johnnie Walker (the world's best-selling scotch whisky), Baileys (the world's best-selling liqueur) and Guinness (the world's best-selling stout). It is also the exclusive international distributor of José Cuervo (the world's best-selling tequila) and owns 34% of Moët Hennessy, which owns brands including Moët & Chandon, Veuve Clicquot and Hennessy.
About Property:
The San Francisco Lesbian, Gay, Bisexual, and Transgender Pride Celebration, usually known as San Francisco Pride, is a parade and festival held at the end of June each year in San Francisco, California to celebrate the lesbian, gay, bisexual, and transgender people and their allies. The 40th anniversary parade in 2011 included over 200 parade contingents, and is described on the official website as "the largest gathering of LGBT people and allies in the nation."