Doritos signs on as official sponsor for iHeartRadio Fiesta Latina
Participating in this sponsorship deal:
About Sponsor:
Doritos is a brand of seasoned tortilla chips created by Arch West and produced since 1964 by the North American food company Frito-Lay (a division of PepsiCo, Inc.). "Doritos" were released in the United States in 1966, the first tortilla chip to be launched nationally in the United States.
About Property:
The iHeartRadio Fiesta Latina is a music festival sponsored by iHeartRadio and held annually in November in Miami, Florida.
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