Falken Tire Corporation is a Japanese manufacturer of automobile tires. Originally created in 1983 as a brand for Ohtsu Tire and Rubber to sell their lineup of performance tires under the marque Falken became part of Sumitomo Rubber Industries when they acquired Ohtsu in 2003. Currently, Falken is paired with fellow SRI brand Dunlop Tyres to form Dunlop Falken Tires Ltd, the parent group of Falken Tire Corporation.
Tread Lightly! is a national nonprofit organization with a mission to promote responsible recreation through ethics education and stewardship programs.