Frito Lay signs on as official sponsor for Head of the Charles Regatta
Participating in this sponsorship deal:
About Sponsor:
Frito-Lay North America is a division of PepsiCo, Inc. which manufactures, markets and sells a variety of corn chips, potato chips and other snack foods.
About Property:
The Head Of The Charles Regatta is the world's largest two day rowing competition attracting over 400,000 spectators, nearly 11,000 athletes and 2,000 volunteers to the banks of the Charles River in Boston each Fall.
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