GEICO signs on as official sponsor for Bay To Breakers
Participating in this sponsorship deal:
About Sponsor:
The Government Employees Insurance Company (GEICO) is an auto insurance company. It is the second largest auto insurer in the United States, after State Farm. It is a wholly owned subsidiary of Berkshire Hathaway that as of 2014 provided coverage for more than 22 million motor vehicles and cycles owned by more than 13 million policy holders.
About Property:
The Bay to Breakers is an annual footrace which takes place in San Francisco, California on the third Sunday of May. The name reflects the fact that the race starts at the northeast end of the downtown area a few blocks from The Embarcadero and runs west through the city to finish at the Great Highway . The complete course is 7.46 miles long. The event is well-known for many participants wearing costumes, and a few engaging in varying degrees of public nudity. The event was officially the world's largest footrace from 1986 until it was surpassed in 2010.