Grand Canyon University signs on as naming rights partner for Cinco De Mayo Phoenix Festival
Participating in this sponsorship deal:
About Sponsor:
Grand Canyon University is a for-profit Christian university located in Phoenix, Arizona, United States. It is owned by Grand Canyon Education . GCU was founded in 1949 as a non-profit liberal arts college. Grand Canyon Education, Inc. purchased Grand Canyon University in February 2004.
About Property:
The 22nd Annual Cinco de Mayo Phoenix Festival is the largest celebration in the Southwest commemorating Mexico’s historic victory over the French Army in the 1826 Battle of Puebla. This two day family festival will see approximately 75,000 on-site attendees as well as an extended audience of nearly 7.5 million. Held in the streets of Downtown Phoenix next to the Major League sports venues, the Cinco De Mayo Phoenix Festival has attracted over 2 million attendees, has given away over $560,000 in youth scholarships and and 2015 will add a Street Soccer Tournament, USA Boxing Championships and a whole new venue design with shade around every corner.