H.E.B. signs on as for Austin City Limits Music Festival
Participating in this sponsorship deal:
About Sponsor:
HEB Grocery Company, LP is a privately held San Antonio, Texas-based supermarket chain with more than 315 stores throughout Texas and northern Mexico. The company also operates Central Market, an upscale organic and fine foods retailer.
About Property:
The Austin City Limits (ACL) Music Festival is an annual music festival held in Zilker Park in Austin, Texas on two consecutive three-day weekends. Inspired by the PBS concert series of the same name, the festival is produced by Austin-based company C3 Presents, which also produces Lollapalooza.
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