Hero MotoCorp signs on as official sponsor for Hockey India League
Participating in this sponsorship deal:
About Sponsor:
Hero Motocorp Ltd., formerly Hero Honda, is an Indian motorcycle and scooter manufacturer based in New Delhi, India. The company is the largest two wheeler manufacturer in the world. In India, it has a market share of about 46% share in 2-wheeler category. The 2006 Forbes 200 Most Respected companies list has Hero Honda Motors ranked at #108. On 31 March 2013, the market capitalisation of the company was INR 308 billion .
About Property:
Hockey India League , abbreviated as HIL, is a professional league for field hockey competition in India. It is organised by Hockey India. The tournament is contested among five franchisee-based teams consisting of players from India and around the world. The entire event takes place on home and away basis culminating into multi header playoffs. The International Hockey Federation has sanctioned the event and also provides a 30-day window at the beginning of a year so that all top players can participate. It is currently sponsored by two-wheeler manufacturer Hero MotoCorp, and is therefore officially known as Hero Hockey India League or HHIL.