Snapshot
May 09, 2018

Jack Daniel's signs on as official sponsor for Country 102.5 Street Party

Participating in this sponsorship deal:

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About Sponsor:

Jack Daniel's is a brand of sour mash Tennessee whiskey that is among the world's best-selling liquors. It is known for its square bottles and black label. As of November, 2007, it was reportedly the best-selling whiskey in the world. It is produced in Lynchburg, Tennessee by the Jack Daniel Distillery, which has been owned by the <a href="https://sponsorpitch.com/sponsors/brown-forman">Brown-Forman Corporation</a> since 1956. Despite being the location of a major operational distillery, Jack Daniel's home county of Moore is a dry county, so the product is not available for consumption at stores or restaurants within the county, although the distillery does sell commemorative bottles of whiskey.

About Property:

Country 102.5 Street Party is a one-day music festival that takes place in Boston in early June. Presented live outside of Fenway Park on Lansdowne Street each year, Country 102.5 Street Party is attended by 8,000 of the area's country fans.

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