Jelly Belly signs on as official sponsor for Amgen Tour of California
Participating in this sponsorship deal:
About Sponsor:
The Jelly Belly Candy Company, or simply Jelly Belly, is a maker of jelly beans and other candy, formerly known as The Herman Goelitz Candy Company. The company is based in Fairfield, California and produces more than 34 million pounds (15,000 tonnes) of candy annually at its Fairfield, North Chicago, Illinois, and Pleasant Prairie, Wisconsin facilities, which have nearly 800,000 square feet (74,000 m2) of production space between them.
About Property:
The Tour of California (Amgen Tour of California) is an annual professional cycling stage race on the UCI America Tour and USA Cycling Professional Tour. It began on February 19, 2006. The eight-day race covers 650–700 miles (1,045 - 1,126 km) through California. A typical edition might begin in Nevada City, travel through the redwoods, wine country and the Pacific Coast, and finish in a southern California city such as Escondido. The 2009 race crossed the Central Valley from Merced to Fresno, with an excursion through the Sierra Nevada foothills, before crossing to the coast. The tour is sponsored by Amgen, a large California-based biotech company.