John Paul Mitchell Systems is the company known for Paul Mitchell hair care products and styling tools. It was founded by John Paul DeJoria and Paul Mitchell in 1980 and is headquartered in Beverly Hills. Paul Mitchell also has beauty schools in multiple locations. The company sponsors a martial arts demonstration team known as Team Paul Mitchell.
Established in 2007, the Supergirl Jam Series was developed as a showcase for girls in action sports and as a celebration of female strength, independence and empowerment. The series now includes a 6-Star ASP sanctioned all-girls surf contest – the largest girls surf contest in the world, the largest girls skateboarding event in the US and a 5-Star TTR sanctioned all-girls snowboarding slopestyle event.