Johnnie Walker signs on as official sponsor for Saint Lucia Jazz & Arts Festival
Participating in this sponsorship deal:
About Sponsor:
Johnnie Walker is a brand of Scotch Whisky owned by <a href="https://sponsorpitch.com/sponsors/diageo">Diageo</a> and originated in Kilmarnock, Ayrshire, Scotland. It is the most widely distributed brand of blended Scotch whisky in the world, sold in almost every country with yearly sales of over 130 million bottles.[1] In 2011, the brand sold over 1 million cases in the USA, Brazil and Thailand. It sold more than 500,000 cases in Mexico and Australia.
About Property:
Revamped, redesigned and with a broadened artistic direction, the Caribbean's premier cultural event — the Saint Lucia Jazz & Arts Festival — will attract thousands to Simply Beautiful Saint Lucia. Cultural enthusiasts, festival lovers and music aficionados will be wooed by over 50 world-acclaimed entertainers and artisans over the 12-day festival, which runs from April 30 to May 11, 2014. Performances will be set against the iconic and historic Pigeon Island National Landmark backdrop, along with other scenic vistas across Saint Lucia, showcasing an innovative infusion of Music and Arts designed to highlight the island's rich historic and cultural legacy.