Kaiser Permanente signs on as official sponsor for Tournament of Roses
Participating in this sponsorship deal:
About Sponsor:
Kaiser Permanente is an integrated managed care consortium, based in Oakland, California, United States, founded in 1945 by industrialist Henry J. Kaiser and physician Sidney Garfield. Kaiser Permanente is made up of three distinct groups of entities: the Kaiser Foundation Health Plan and its regional operating subsidiaries; Kaiser Foundation Hospitals; and the autonomous regional Permanente Medical Groups. As of 2006, Kaiser Permanente operates in nine states and the District of Columbia, and is the largest managed care organization in the United States.
About Property:
Though its fame is worldwide, the Tournament of Roses remains true to its hometown origins. In 1983, the Association created the Tournament of Roses Foundation, a non-profit corporation, to receive contributions from members, friends, supporters and the general public. The Foundation makes annual grants to non-profit organizations in Pasadena area communities by funding sports and recreation, visual and performing arts, and volunteer motivation and leadership development projects and programs. These broad categories allow the Foundation to contribute to the civic, cultural and educational advancement of Pasadena area communities. To date, the Tournament of Roses Foundation has granted over 2 million dollars for diverse projects and programs to over 130 organizations.