Kraft Heinz signs on as for YMCA
Participating in this sponsorship deal:
About Sponsor:
Kraft Foods Inc. is an American confectionery, food and beverage conglomerate. It markets many brands in more than 155 countries. 12 of its brands annually earn more than $1 billion worldwide: Cadbury, Jacobs, Kraft, LU, Maxwell House, Milka, Nabisco, Oscar Mayer, Philadelphia, Trident, Tang. Forty of its brands are at least a century old.
About Property:
The Young Men's Christian Association is a worldwide organisation with more than 58 million beneficiaries from 125 national associations. It was founded on 6 June 1844 in London and it aims to put Christian principles into practice by developing a healthy "body, mind and spirit". These three angles are reflected by the different sides of the triangle - part of all YMCA logos. The different local YMCAs are voluntarily affiliated through their national organisations. The national organisations in turn are part of both an Area Alliance and the World Alliance of YMCAs. The World Alliance's main motto is: "Empowering young people" and it is headquartered in Geneva, Switzerland.