Lagunitas Brewing signs on as official sponsor for Noise Pop Music Festival
Participating in this sponsorship deal:
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About Sponsor:
The Lagunitas Brewing Company is a brewery founded in 1993 in Lagunitas, California. The company is completely owned by Heineken International,[2] and it is known for iconoclastic interpretations of traditional beer styles, and irreverent descriptive text and stories on its packaging.
About Property:
Noise Pop Festival is an annual week-long music and arts festival that takes place throughout the San Francisco Bay Area produced by Noise Pop. Since 1993, Noise Pop Festival has provided exposure to some emerging artists, many of which have gone on to widespread acclaim, including The White Stripes, Modest Mouse, Death Cab for Cutie, The Flaming Lips, The Shins, Fleet Foxes, Bright Eyes and Yoko Ono.
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