Lifetime signs on as official sponsor for Toughman Triathlon
Participating in this sponsorship deal:
About Sponsor:
Lifetime is an American cable and satellite television channel that is part of A+E Networks, which is jointly owned by the Hearst Corporation and The Walt Disney Company. The channel features programming that is geared toward women or features women in lead roles.
About Property:
TOUGHMAN is one of the leading half distance triathlon brands in North and South America. The TOUGHMAN Series currently consists of 15 races in the U.S. and South America.
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