Loot Crate signs on as licensee for National Basketball Association (NBA)
Participating in this sponsorship deal:
About Sponsor:
Loot Crate, founded in late 2012, is a Los Angeles-based fan commerce site that partners with the largest movie studios, game companies, comic publishers, and general pop culture talent to deliver multiple lines of monthly themed mystery boxes to fans, called "Looters." In May 2016, Loot Crate raised $18.5 million in a series A funding round.
About Property:
The National Basketball Association (NBA) is the pre-eminent men's professional basketball league in North America. It consists of thirty franchised member clubs, of which twenty-nine are located in the United States and one in Canada. It is an active member of USA Basketball (USAB), which is recognized by the International Basketball Federation as the National Governing Body (NGB) for basketball in the United States. The NBA is one of the four major North American professional sports leagues.