Macy's signs on as for AIDS Walk Los Angeles
Participating in this sponsorship deal:
About Sponsor:
Macy's is a U.S. chain of mid-to-high range department stores. In addition to its New York flagship store, the company has designated additional regional flagships in several other major urban centers and as of January 30, 2010 operates over 800 stores in the United States. In addition, Macy's operates eSpot ZoomShops kiosks in over 300 store locations, selling consumer electronics.
About Property:
AIDS Walk is a walkathon fundraiser that raises money to combat the AIDS epidemic. The funds raised from AIDS Walks usually benefit a local AIDS service organization (such as Gay Men's Health Crisis, Whitman-Walker Clinic or the AIDS Project Los Angeles), which provide services and advocacy for local community residents who are infected with HIV. They are also often credited for being effective tools of public outreach, community empowerment, and education for the issues surrounding AIDS.