Macy's signs on as official sponsor for Celebration Bowl
Participating in this sponsorship deal:
About Sponsor:
Macy's is a U.S. chain of mid-to-high range department stores. In addition to its New York flagship store, the company has designated additional regional flagships in several other major urban centers and as of January 30, 2010 operates over 800 stores in the United States. In addition, Macy's operates eSpot ZoomShops kiosks in over 300 store locations, selling consumer electronics.
About Property:
The Celebration Bowl is a post-season college football bowl game that began play in the 2015 season. The game is contested between the champions of the Mid-Eastern Athletic Conference (MEAC) and the Southwestern Athletic Conference (SWAC) — the two prominent conferences of historically black colleges and universities (HBCUs) in NCAA Division I. It serves as the de facto national championship of Black college football and is the only active bowl game to feature teams from the Football Championship Subdivision (FCS). Starting with the December 2017 game, it is played at Atlanta's Mercedes-Benz Stadium; the first two games were played at the Georgia Dome and the attendance for both years was less than 15,000.