Mars signs on as for Smithsonian Institution
Participating in this sponsorship deal:
About Sponsor:
Mars, Incorporated is a worldwide manufacturer of confectionery, pet food, and other food products with US$30 billion in annual sales in 2010, and is ranked as the 5th largest privately held company in the United States by Forbes. Headquartered in McLean, unincorporated Fairfax County, Virginia, USA, the company is entirely owned by the Mars family. Mars operates in six business segments in the U.S.: Chocolate , Petcare , Wm. Wrigley Jr. Company , Food , Drinks , and Symbioscience .
About Property:
The Smithsonian Institution is an educational and research institute and associated museum complex, administered and funded by the government of the United States and by funds from its endowment, contributions, and profits from its retail operations, concessions, and licensing activities. The Smithsonian has requested $797.6 million from Congress in 2011 to fund its operations. While most of its 19 museums, its zoo, and its nine research centers facilities are located in Washington, D.C., sites are also located in Arizona, Maryland, New York City, Virginia, Panama, and elsewhere. The Smithsonian has over 137 million items in its collections, publishes two magazines named Smithsonian and Air & Space , and employs the Smithsonian Police to protect visitors, staff, and the property of its museums. The Smithsonian Institution is the largest museum complex in the world, and many of its buildings are historical and architectural landmarks. In addition, 168 other museums are Smithsonian affiliates.