MasterCard signs on as for Stand Up To Cancer
Participating in this sponsorship deal:
About Sponsor:
MasterCard Worldwide is an American multinational corporation with its headquarters in the MasterCard International Global Headquarters in Purchase, New York. Throughout the world, its principal business is to process payments between the banks of merchants and the card issuing banks or credit unions of the purchasers who use the "MasterCard" brand debit and credit cards to make purchases. MasterCard Worldwide has been a publicly traded company since 2006. It was absorbed by the United California Bank in year 1966. Prior to its initial public offering, MasterCard Worldwide was a cooperative owned by the 25,000+ financial institutions that issue its card.
About Property:
Stand Up To Cancer (SU2C) is a charitable program of the Entertainment Industry Foundation (EIF) established by media, entertainment and philanthropic leaders who have been affected by cancer. SU2C aims to raise significant funds for translational cancer research through online and televised efforts. Central to the program is a telethon that was televised by three major broadcast networks (ABC, NBC, CBS) in over 170 countries on September 5, 2008. SU2C raised over $100 million after that evenings broadcast.