Mattress Firm signs on as official sponsor for Great New York State Fair
Participating in this sponsorship deal:
About Sponsor:
Matress Firm Inc. is an American retailing company and mattress store chain founded on July 4, 1986. The headquarters of the company are located in Houston, Texas. Mattress Firm currently operates over 1,000 locations across 26 states nationwide, which is the largest number among the US bedding retailers.[1]
About Property:
The Great New York State Fair is a 13-day showcase of agriculture, entertainment, education and technology. With midway rides, concessionaires, exhibits and concerts, it has become New York's largest annual event and an end-of-summer tradition for hundreds of thousands of families from all corners of the state. The first fair took place in Syracuse in 1841 and took permanent residence there in 1890.[2] It is the oldest and one of the largest state fairs in the United States, with nearly one million visitors annually.