Mattress Firm signs on as official sponsor for Radio City Christmas Spectacular
Participating in this sponsorship deal:
About Sponsor:
Matress Firm Inc. is an American retailing company and mattress store chain founded on July 4, 1986. The headquarters of the company are located in Houston, Texas. Mattress Firm currently operates over 1,000 locations across 26 states nationwide, which is the largest number among the US bedding retailers.[1]
About Property:
The Radio City Christmas Spectacular is an annual musical holiday stage show presented at Radio City Music Hall in New York City. The show features over 140 performers, lavish sets and costumes and an original musical score. The 90 minute revue combines singing, dancing and humor with traditional scenes in spectacular stage settings. The star performers are the women's precision dance troupe known as the Rockettes. Since the first version was presented in 1933, the show has become a New York Christmas tradition seen by more than a million visitors a year.